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Seven Elements of Crazy Good Online Sales Training

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Online training has been around since we’ve all been online. Many of us are familiar with stodgy online corporate compliance training – all the things we shouldn’t do in business – and crushingly boring online technical training – all the things we need to get right. Online sales training courses – the essentials to growing business – have been in the mix since the beginning and there are a few good ones out there. Now more than ever businesses who want to stay positioned for success could use first-rate online sales training. What does it take to make online sales training most effective? Can it be as good as in-person sales training courses? How?

The April 2nd Asher Sales Sense Podcast is “Seven Elements of Crazy Good Online Sales Training” with John Asher. John is the CEO of Asher Strategies, a Washington DC-based business providing sales advisory services to clients from startups to Fortune 500 companies. In his US Navy career, John was a submarine commander and manager of a $2 billion combat systems program. In his second career, he co-founded an engineering services company that grew at a compound rate of 42% for 14 straight years. John and his current enterprise provide sales aptitude assessments, sales training, and sales process improvement workshops globally. John is the author of Close Deals Faster and The Neuroscience of Selling, available through Amazon.

This Asher Sales Sense session covers John Asher’s explanation of seven elements essential to being a good sales trainer, how these key elements stack up in both in-person and online sales courses, and a creative approach combing live webinars, demonstrations, online skills, progress reviews and live feedback to give salespeople the tools they need to close deals faster.

Tune in on April 2nd to learn how online sales training can be crazy good.

John Asher’s Fifth Factor for Success for an Elite Salesperson 5 Minute Podcast

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Elite salespeople, regardless of company, invariably have sales and marketing departments with a defined process to support salespeople and drive revenue. In this five-minute program, John talks about sales and marketing processes that can support salespeople. If you listen to this and you are a salesperson, you will instinctively know if your company has a sales or marketing process to support your efforts.

This program is an extract from the March 5th Asher Sales Sense Podcast is “Five Factors for Success in Sales: The Secrets to Becoming an Elite Salesperson with John Asher.

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How Elite Salespeople Present and Appeal to the Customer’s Needs

About John Asher

Asher discusses his explanation of the Asher Method he’s developed to help salespeople close deals faster. John is the CEO of Asher Strategies, a Washington DC-based business providing sales advisory services to clients from startups to Fortune 500 companies. In his US Navy career, John was a submarine commander and manager of a $2 billion combat systems program. In his second career, he co-founded an engineering services company that grew at a compound rate of 42% for 14 straight years. John and his current enterprise provide sales aptitude assessments, sales training, and sales process improvement workshops globally. John is the author of Close Deals Faster and The Neuroscience of Selling, available through Amazon.

This Asher Sales Sense session covers how John Asher uncovered the five essential factors to success in sales. What are they? Do you have any control over them? Which ones are most important? How do they relate to each other? Are there any tools that can help you achieve the kind of sales success that can make you the sales team hero? Tune in on March 5th and find out how you, too, can unlock secrets to closing deals faster.   


Asher Sales Sense is hosted by John Asher and Kyla O’Connell of ASHER Strategies which is a program on the Funnel Radio Channel.  ASHER Strategies is the sponsor of ASHER Sales Sense. 

ASHER Strategies   Funnel Radio Podcast Channel by the Funnel Media Group, LLC

John Asher’s Fourth Factor for Success for an Elite Salesperson 7 Minute Podcast

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The fourth factor for success is motivation. While this is a very complex subject, John Asher says he has found the four things that affect the mindset of salespeople. The elite salesperson has learned to work with and control some of the factors that lead them to be constantly motivated to perform. Hints: one of the factors is built-in, the other three, he or she has learned to cope with. 

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John Asher’s Third Factor for Success for an Elite Salesperson 6 Minute Podcast

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Are product knowledge, personality, and persistence enough to make an elite salesperson?  Not really. Without sales skills, well-meaning but skill-less salespeople will flounder. In the episode, John Asher talks about the need to have superior skills, ten of them in fact, to be an elite salesperson.

This program is an extract from the March 5th Asher Sales Sense Podcast is “Five Factors for Success in Sales: The Secrets to Becoming an Elite Salesperson” with John Asher.

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John Asher’s Second Factor for Success for an Elite Salesperson 7 Minute Podcast

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Some salespeople are great at their profession and some are not. What does it take to become an elite salesperson? Are you just born to it or does it come with a lot of sweat equity? Maybe both. What factors determine your success? Why do some salespeople make a sale seem almost effortless? Are natural born hunters born?

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John Asher and the First Factor for Success for an Elite Salesperson 6 Minute Podcast

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For this podcast, John Asher covers the first of five factors for success in sales, Product Knowledge, that gives salespeople power and confidence.  The faster they attain deep product knowledge the more confident they become and they are accepted by their prospects as knowledgeable salespeople that can answer their questions. Salespeople that try to BS their way past product questions are immediately detected and dismissed by the prospect. 

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Five Factors for Success in Sales: The Secrets to Becoming an Elite Salesperson

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It’s estimated there are about 25 million people in the US who have sales or business development attached to their titles and job responsibilities. Some are great at their profession and some are not. What does it take to become an elite salesperson? Are you just born to it or does it come with a lot of sweat equity? What factors determine your success? Why do some salespeople make a sale seem almost effortless?

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How to Hire a Natural Born Salesperson - Karen Caplan

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Is it possible to find a “natural-born” salesperson? Of course, says Karen Caplan, President, and CEO of Frieda’s Specialty Produce in Los Alamitos, California.  It’s often been said that the hardest thing for business leaders and owners to do is hire good salespeople.   

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How to Build a Rejection-Proof Sales Mindset

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What’s a key difference between elite salespeople, the ones getting the lion’s share of contracts, and average salespeople? Natural aptitude? Certainly. Training? Of course. But then why do so many gifted and experienced salespeople miss their sales goals? The same way gifted and experienced professional athletes fail to win. Their heads get in the way. What if you could get “unstuck” from good and achieve greatness?

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How Elite Salespeople Present and Appeal to the Customer’s Needs

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Last August on the Asher Sales Sense Podcast we heard from John Asher when he spoke about “How Neuroscience Disrupts the Sales Process.”  The current program is a 9-minute extract from that show and it covers:

  • Sales Disruptors
  • The science behind sales
  • New understandings about the sales disruptors
  • Why the average sales representative’s presentations kill the sale
  • How the elite salesperson presents
  • Why the customer’s needs, not yours is the opening gambit for closing the deal

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