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Seven Elements of Crazy Good Online Sales Training

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Online training has been around since we’ve all been online. Many of us are familiar with stodgy online corporate compliance training – all the things we shouldn’t do in business – and crushingly boring online technical training – all the things we need to get right. Online sales training courses – the essentials to growing business – have been in the mix since the beginning and there are a few good ones out there. Now more than ever businesses who want to stay positioned for success could use first-rate online sales training. What does it take to make online sales training most effective? Can it be as good as in-person sales training courses? How?

The April 2nd Asher Sales Sense Podcast is “Seven Elements of Crazy Good Online Sales Training” with John Asher. John is the CEO of Asher Strategies, a Washington DC-based business providing sales advisory services to clients from startups to Fortune 500 companies. In his US Navy career, John was a submarine commander and manager of a $2 billion combat systems program. In his second career, he co-founded an engineering services company that grew at a compound rate of 42% for 14 straight years. John and his current enterprise provide sales aptitude assessments, sales training, and sales process improvement workshops globally. John is the author of Close Deals Faster and The Neuroscience of Selling, available through Amazon.

This Asher Sales Sense session covers John Asher’s explanation of seven elements essential to being a good sales trainer, how these key elements stack up in both in-person and online sales courses, and a creative approach combing live webinars, demonstrations, online skills, progress reviews and live feedback to give salespeople the tools they need to close deals faster.

Tune in on April 2nd to learn how online sales training can be crazy good.

John Asher’s Third Factor for Success for an Elite Salesperson 6 Minute Podcast

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Are product knowledge, personality, and persistence enough to make an elite salesperson?  Not really. Without sales skills, well-meaning but skill-less salespeople will flounder. In the episode, John Asher talks about the need to have superior skills, ten of them in fact, to be an elite salesperson.

This program is an extract from the March 5th Asher Sales Sense Podcast is “Five Factors for Success in Sales: The Secrets to Becoming an Elite Salesperson” with John Asher.

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How to Build a Rejection-Proof Sales Mindset

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What’s a key difference between elite salespeople, the ones getting the lion’s share of contracts, and average salespeople? Natural aptitude? Certainly. Training? Of course. But then why do so many gifted and experienced salespeople miss their sales goals? The same way gifted and experienced professional athletes fail to win. Their heads get in the way. What if you could get “unstuck” from good and achieve greatness?

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Two Things CEOs Should Look for in Hiring Top-Performing Salespeople

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It’s often been said that the hardest thing for business leaders and owners to do is get good help. Hiring goes on all the time, but too often it goes south. Dream candidates can turn into nightmares and they are expensive and complicated to separate once they’re in the system. What’s most important in hiring salespeople? Experience? Aptitude? Culture? What does one experienced CEO of a highly successful business value most?

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Overcome Cognitive Biases and Close Deals Faster - John Asher Podcast

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The sales process has been with us since before recorded history. It has been surveyed, examined, distilled, analyzed, and assessed. It would seem we’ve identified all we need to know about how sellers and buyers meet and agree. And yet, research into the human condition shows that ancient elements in sales processes are more deeply rooted than we previously thought.

The September 5th Asher Sales Sense Podcast, “Using Cognitive Biases to Positively Influence Sales Prospects,” continues John Asher’s discussion featured in his previous show, “How Neuroscience Disrupts the Standard Sales Process.” John is the CEO of Asher Strategies, a Washington DC-based business providing sales advisory services to clients from startups to Fortune 500 companies.

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Chuck Reaves Says Customers Don’t Allow Mulligans on the John Asher Podcast

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The Asher Sales Sense Podcast with host John Asher features his guest Chuck Reaves in “Chuck Reaves Says Customers Don’t Allow Mulligans on the John Asher Podcast.”  Chuck is the Founder of Sales Suites and a top-rated corporate speaker. Asher and Reaves discuss:

  • All decisions are subliminal
  • Sales is more science than art
  • Sales is a scientific process
  • Chuck compares sales to surgery
  • The four elements of a sales process 

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How Digital Transformation is Disrupting Government Information Support Solutions

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Every organization is struggling with digital transformation, involving new and evolving technology solutions. Disruption seems to be the new normal. The business-to-government information support marketplace is particularly challenging. Government contractors must find ways to automate processes with cost-effective solutions without creating more problems than they solve. The key is to rethink, re-plan, and rebuild information environments with changes to both technologies and cultures. How do successful government contractors provide disruptive solutions that don’t disrupt the customer?

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Sales and Incentives in the New Economy

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In the new economy, business leaders are challenged to find the right kind of talent and get it distributed throughout their entire organizations. The old economy featured public companies offering products, lengthy careers, talent at the top, long-range plans, and annual performance reviews. The new economy features private companies offering services, composite careers, talent throughout, fast-moving markets, and performance reviews on demand. It’s a seismic shift that requires the most out of sales professionals. How are you going to compensate them? How are you going to make them happy and keep them?

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Using Cognitive Biases to Positively Influence Sales Prospects.

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The sales process has been with us since before recorded history. It has been surveyed, examined, distilled, analyzed, and assessed. It would seem we’ve identified all we need to know about how sellers and buyers meet and agree. And yet, research into the human condition shows that ancient elements in sales processes are more deeply rooted than we previously thought.

Read the rest of this entry »

Creating Urgency: How to Get Customers to Take Action Faster

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Buyer indecision can kill your sales.  Research organizations from Gartner to Forrester indicate sales cycles are getting longer and more complex, and this is creating stress for sales organizations and salespeople.  Why do customers procrastinate in making buying decisions, and what can you do about it?

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